Questions about websites, ads and prices, answered straight
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Website pricing
7 questions
See the pageHow much does a website cost?
Fixed-price websites are $1,697, $2,697 or $4,897 as a one-time payment, depending on size. If you prefer a monthly plan with domain, hosting and maintenance included, Zeruz Club is $350 a month with the first month free.
How much do ads, SEO and email marketing cost?
Each one is $300 a month: Google Ads, Meta Ads, ChatGPT Ads, SEO and email marketing. With ads, your advertising budget is separate and paid directly to the platform.
What is included in the free month?
Every subscription starts with one month free, except SEO. That covers Zeruz Club, the digital menu, ads management and email marketing.
How do you measure success?
By leads: calls, bookings and form requests. We also track traffic, search rankings and site speed, and you receive a monthly report that explains what the numbers mean for your business.
Is $1500 a good price for a website?
It can be, if it comes with what makes a website work: a way to contact you, pages written around what your customers search, and someone to call when you need a change. Our smallest plan, Strong Start, is $1,697 paid once for up to 5 pages, and it has those three things.
Do I have to hire several services together?
No. Each service is hired on its own, or added to any website. The first month is free on every monthly service except SEO.
Is the ad budget included in the $300 a month?
No. The $300 a month is our management of your ads. The ad budget is separate and you pay it directly to each platform.
Web design
9 questions
See the pageAre hosting and domain included?
No. The three fixed-price plans do not include the domain, which is your website’s address (yourbusiness.com), or hosting, which is the service that keeps it online. If you want them included, Zeruz Club is $350 a month with domain, hosting and maintenance, and the first month is free.
Can I pay in parts?
Yes. You can pay by card, with financing or in installments. We go over the options on the consultation.
Can you redesign the website I already have?
Yes. We rebuild sites that are not bringing customers and take care of what your site has already earned on Google, so you do not start from zero. We can work with your current content or write it new.
Will my website show up on Google and ChatGPT?
It can. In every plan we build your website so Google, ChatGPT, Gemini and other assistants can read it, and we write it with the words your customers use. What nobody can honestly promise is first place, and we do not either.
What do I need to get started?
Your logo if you have one, photos of your work and a short conversation about your business. We write the texts with you, and quality photos and video are available as an add-on.
Can I make changes after it launches?
Yes. Every plan includes direct support and a guide to what you can do with your site. For anything else, you call or write to us directly.
How long does it take to build my website?
Two weeks, in any of the three plans. That assumes we get your information, photos and feedback on time. You get the dates on the consultation and see progress along the way.
What should every website include?
A way to reach you on every page, a clear account of what you do and where, and pages written around the words your customers search. Every Zeruz plan comes with a contact form and bookings, keyword research and a monthly results report.
Can ChatGPT actually create a website?
ChatGPT can write text and code for a page, but someone still has to put it online, connect the contact form and keep it working. That part, plus the research into what your customers search, is what you hire us for.
Zeruz Club
7 questions
See the pageHow much does a website cost per month?
With Zeruz Club, a website costs $350 a month, and the first month is free. That fee covers building the website, the domain, the hosting and the maintenance, so there is no separate bill for any of them.
How much does website maintenance cost?
In Zeruz Club, maintenance costs nothing extra: it is inside the $350 a month. We keep the website running, along with its domain and hosting.
What happens to my website if I stop the subscription?
Your website is online while your subscription is active, and it goes offline when the subscription ends. That is how a subscription works, and we'd rather you know it before you join. If you prefer to pay once, look at our three one-time plans.
Is Zeruz Club a website builder?
No. With a website builder you make the website yourself; in Zeruz Club we make it for you and keep it running. You start from a template built for your kind of business, and we put in your name, your photos and your services.
Is it worth making a website for a local business?
Yes, if people look online for what you do. A website gives them one place to see your services, your area and your phone number. Nobody can honestly promise how many calls it will bring.
Can I use Zeruz Club for a seasonal promotion?
Yes. Zeruz Club also works for a seasonal landing page: a single page built for one promotion, a special date or one campaign, like Mother's Day or the holidays.
Is there a way to pay once instead of every month?
Yes. Zeruz has three one-time plans at $1,697, $2,697 and $4,897, which you can pay by card, with financing or in parts. Those plans don't include the domain or the hosting. See them on the plans page.
Google Ads
8 questions
See the pageHow much do Google Ads cost?
Google Ads with Zeruz costs $300 a month to manage, plus the ad budget you choose, which you pay straight to Google. The first month of management is free. What a click costs depends on your kind of business and your area; in the consultation we show you the real range for yours.
How much should I spend on Google Ads?
Enough to bring in the customers that make it worth it, and no more. We start from what one new customer is worth to you and work back to a monthly budget. You decide the amount.
What is PPC?
PPC means pay per click: you pay only when someone clicks your ad, not when it is shown. Google Ads is the best known way to advertise like that.
How soon will I get calls from Google Ads?
Your ads can start showing the day Google approves them, but nobody can honestly promise how many calls or how soon. The first weeks show which searches bring you customers, and your monthly report tells you what happened.
Do I need a website to advertise on Google?
Yes, you need a page for the ad to send people to. If you do not have one, or yours is not bringing calls, we build it: see our web design plans.
What is the difference between Google Ads and SEO?
Google Ads puts you on the results page as soon as your ads run, and you pay for each click. SEO is the work that makes your website show up without paying per click; it takes longer and it lasts longer. Many businesses use both.
Is there a contract?
Yes, a clear one. The rules are in writing and transparent from day one, and we go over them with you before you sign.
Do you manage Google Ads in Spanish?
Yes. We write and manage campaigns in English and in Spanish, and you get the same service in either language.
Meta Ads
7 questions
See the pageHow much does Facebook ads management cost?
Facebook ads management with Zeruz costs $300 a month, and the first month of management is free. That covers building and managing your ads on Facebook and Instagram. Your ad budget is separate and it is paid straight to Meta.
How much do Facebook ads cost?
Facebook ads cost what you decide to spend: you set the budget and Meta shows your ads until it is used up. What each call or message ends up costing depends on your area, your trade and the ad itself, and nobody knows it before the ads run. The first weeks tell you.
Are Facebook ads worth it for local businesses?
They can be, mostly for businesses whose work shows well in a photo or a video and who serve a defined area. Salons, restaurants, remodelers, landscapers and cleaners tend to fit. If people only look for you in an emergency, Google Ads is usually the better place to start, and we will tell you so.
Is $500 enough for Facebook ads?
It depends on your area and your trade, and nobody can honestly tell you ahead of time what a budget will bring. We would rather begin small, see which ad gets calls and messages, and raise the budget only if the numbers support it. We look at yours in the consultation.
Does Facebook charge per day?
No. You set a daily budget or a total budget for the campaign, and Meta charges the card when the spending reaches a set amount or on the monthly billing date. With a daily budget Meta may spend a little more on some days and less on others, and it evens out over the week.
Facebook ads vs Google Ads: which one should I use?
Use Google Ads when people already search for what you do, and Facebook and Instagram ads when your work has to be seen first. On Google the customer comes looking for you; on Facebook and Instagram you show up in front of people in your area. Many local businesses end up using both.
Do you need an LLC to run Facebook ads?
No, you do not need an LLC. You need a Facebook page for your business, an ad account and a way to pay. We help you set up all three.
ChatGPT Ads
8 questions
See the pageDoes ChatGPT have ads?
Yes. ChatGPT shows ads to people on its Free and Go plans. They appear below the answer, labeled as sponsored, and OpenAI says they do not change what ChatGPT answers. Plus, Pro, Business, Enterprise and Edu accounts see no ads.
Can anyone advertise on ChatGPT?
No, not anyone. OpenAI accepts registered businesses in the countries where its Ads Manager is available, which includes the United States, and it does not open ad accounts for individuals. Local services are accepted. Insurance, finance, health and legal need approval first. Alcohol, tobacco, gambling, cannabis, dating and political ads are not accepted.
How much does ChatGPT charge for ads?
OpenAI charges per click or per thousand views, up to a budget you set yourself. What a click costs you depends on your trade and how many businesses want the same people, and nobody knows it before the ads run. Our management is $300 a month on top, with the first month free.
Can I pay ChatGPT to recommend my business?
No. An ad on ChatGPT is a separate, labeled placement under the answer, and OpenAI states that advertisers cannot shape, rank or change what ChatGPT says. Seeing your ad does not mean ChatGPT recommends you.
Are ChatGPT ads worth it?
It depends, and anyone who gives you a sure answer today is guessing. Local businesses have only been able to buy these ads since May 2026, so there are months of results to study, not years. We start with a budget you are comfortable testing, count the calls it brings, and tell you plainly if it is not paying for itself.
How do I advertise on ChatGPT?
You open an advertiser account in OpenAI's Ads Manager, verify your business, add a card, and create a campaign with a budget, a topic and a short ad. With Zeruz, you open the account on a call with us, invite us in, and we write and manage everything from there.
How do I get ChatGPT to mention my business without paying for ads?
That is SEO work, not advertising. ChatGPT builds its answers from what it finds on the web, so it helps to have a page it can read, clear wording about what you do and where, and reviews on other sites. We do that in our SEO service. Nobody can promise you a mention.
Why am I seeing ads on ChatGPT?
Because you are using the Free or Go plan, which OpenAI supports with advertising. The ad is picked from the topic of your current chat. OpenAI says advertisers never see your conversations, and you can change your ad personalization in ChatGPT's settings.
SEO for Google and AI
8 questions
See the pageHow much does SEO cost?
SEO with Zeruz costs $300 a month. That covers the work on your website, your Google Business Profile and your presence in AI assistants, plus a monthly report. Nothing is paid to Google, and this service has no free month.
How long does SEO take?
SEO takes months. In the first month we review and fix; the change usually starts to show some months later, and how soon depends on your city and your competitors.
Can you guarantee first place on Google?
No, and nobody honest can. Google decides the order of its results and changes it often. What we guarantee is the work, and a report every month that shows what we did and what moved.
Is SEO still worth it now that people ask AI?
Yes. AI assistants build their answers from the same things Google reads: your website, your Google profile, your reviews and the sites that mention you. Work done well for Google also helps ChatGPT and Gemini understand your business, and we do both in the same service.
What is generative engine optimization?
Generative engine optimization, or GEO, is the work that helps AI assistants like ChatGPT and Gemini mention your business when someone asks them for a recommendation. In practice it means clear pages that answer real questions, consistent details about your business across the internet and real reviews.
What is answer engine optimization?
Answer engine optimization, or AEO, is writing your pages so a search engine or an assistant can lift a direct answer from them. A page that answers “how much does it cost?” or “do you come to my area?” in its first sentence is easier to quote than one that buries the answer.
Is local SEO free?
Partly. A Google Business Profile is free to create, and showing up on the map or in the normal results costs nothing per click. What costs is the work: keeping the profile current, writing the pages, getting listed on local sites and answering reviews. You can do it yourself if you have the time, or pay us to do it.
Do I need a website for SEO?
Yes, for most of it. Your Google Business Profile can appear on the map without one, but the normal results and the AI assistants need pages to read. If you don’t have a website, we build it as a separate plan, or you can pay monthly with Zeruz Club.
Email marketing
8 questions
See the pageHow much does email marketing cost?
Email marketing with Zeruz costs $300 a month, and the first month is free. That covers writing, designing and sending your emails, plus a monthly report on what each one brought in.
What is email marketing?
Email marketing is writing to the customers you already have, with their permission, so they remember you when they need you again. For a local business that usually means five emails: a thank-you, a reminder, a seasonal offer, a review request and a hello to people who have not come back.
Is email marketing still worth it in 2026?
It is worth it if you have past customers and nobody is writing to them. Email reaches people who already chose you once, which is a different job from ads, which reach strangers. We won’t promise a number; your monthly report shows what each email brought in.
How can I do email marketing for free?
You can: several email programs have a free plan for small lists, and you can write the emails yourself. What takes the time is writing them, designing them and remembering to send them every month. That part is what we do.
How do I do email marketing if I don’t have a list?
Start with the customers you already have: their emails are in your phone, your invoices, your appointment book and the form on your website. We help you sort them into one list, and only people who gave you their email or asked to hear from you go on it. We never buy lists.
Will my emails go to spam?
Some can, and nobody can honestly promise otherwise. We lower the odds by sending under your business name, writing only to people who know your business and putting an unsubscribe link in every email.
How often should I email my customers?
Often enough that they remember you, and never so often that they get tired of you. The pace depends on your trade and the season, and we set it with you in the consultation.
What is the best email software for local businesses?
The best one is the one that gets used every month. The well-known programs all cover the basics: a list, a way to send and an unsubscribe link. With us you don’t have to choose one or learn it, because we do the sending.
Growth System
10 questions
See the pageWhat is a CRM for a local business?
A CRM is the place where a business keeps its customers, their appointments and every conversation with them. For a local business that means one record per customer, where today there is a notebook, a phone and someone’s memory. Growth System is the CRM that Zeruz sets up around the way your business already works.
How much does a custom CRM cost?
A custom CRM from Zeruz is quoted for each business, so there is no list price. The quote depends on the pieces you need, how many people will use it, what it has to connect to and what has to be moved in. Training your team is always included, and the consultation where we work it out is free.
Can I keep using what I already have?
Often, yes. In the consultation we look at what you use today, whether that is a calendar, a spreadsheet or a program, and tell you what stays, what gets connected and what the system would replace. Adapting the system to your business is part of the service.
Can I build a CRM in Excel?
Yes, a spreadsheet works as a customer list while the business is small. What a spreadsheet does not do is answer a message, book an appointment or send a reminder: someone still has to do those by hand. That is usually the point where owners ask us for a system.
Is a CRM hard to learn?
Not when it is set up around how you already work and someone teaches you. Training is included in Growth System: we teach the people who will use it, in English or Spanish, with their own real cases.
Which CRM is best for beginners?
The best CRM for a beginner is the one that fits how they already work and comes with someone to teach it. A program you buy arrives empty and you set it up yourself. With Growth System we set it up for you and train your team.
Can I send estimates and take payments from the system?
Yes. In Growth System you write the estimate, send it to the customer and, once they approve it, send the invoice and take the payment. Payments come in through a payment platform connected to your system, such as Stripe or PayPal, and every estimate, invoice and payment is saved on the customer’s record.
Does it connect with the tools I already use?
Yes. Growth System connects with Stripe, PayPal, QuickBooks, Gmail, Google Calendar and WhatsApp, and everything else connects through webhooks and an API, the two ways one program passes data to another. In the consultation we look at what you use today and what is worth connecting.
What can a local business automate?
The steps that repeat the same way every time: the first reply to a message, booking and confirming an appointment, the reminder before it, the follow-up on an estimate with no answer and the request for a review after a job. In the consultation we go through your week and see which ones apply to you.
Will AI replace CRM?
No. AI needs a place to read your customers, appointments and conversations from, and that place is the CRM. Growth System includes AI for repetitive work, and we decide with you where it makes sense in your business.
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