Example: the same shop on a street, found in three places. On Google, the red pin lands on it and its card opens: Your business, five stars, open now. On the map, its place card with directions. And an AI assistant names it in its answer.
We work on your website and your Google Business Profile so people find you in Google’s results, on the map and in the answers ChatGPT and Gemini give. It takes months. Every month you see what we did.
Pick your kind of business. This is how it could look on each floor.
Your kind of business
Floor 1 · Google’s results
These are the results nobody pays for. Google picks them by reading every page it knows and choosing the ones that answer the search best. Paying Google does not move you up here.
What counts here
What we doWe write or rework a page for each service and each area you cover, in the words your customers type.
Floor 2 · The map
When someone searches for a service near them, Google shows a map with three businesses before almost anything else. What appears there comes from your Google Business ProfileYour business’s free listing on Google: name, hours, phone, photos and reviews. It is what shows on the map., not from your website.
What counts here
What we doWe complete your profile, keep it current every month and help you ask real customers for reviews. Distance we cannot change, and we tell you so.
Floor 3 · AI assistants
More people now ask an assistant a whole question instead of typing two words. The assistant reads what the internet says about you and answers with a few names. You cannot pay to be in that answer.
You may hear this called AEOAnswer engine optimization: writing your pages so a search engine or an assistant can lift a direct answer from them. or GEOGenerative engine optimization: the work that helps AI assistants like ChatGPT and Gemini mention your business when someone asks for a recommendation..
What counts here
What we doWe write answers to the questions your customers ask, label your pages so an assistant doesn’t have to guess, and we tell you what the assistants answer when people ask for what you do.
Examples of how it could look. Nobody can promise you a place in any of the three, and we don’t.
Get a free consultationWe don’t promise first place on Google. Nobody honest can, because Google decides the order and changes it whenever it wants. What we promise is the work, and you see it every month.
Get a free consultationNot first, not top three. If someone guarantees one, ask them how.
We explain everything we do in plain words. If you don’t understand a line of the report, we got it wrong.
They work for a while and then Google penalizes them. We don’t use them.
Move the slider. This is what we do and what you can expect to see at each stage.
Month 1
What we do
We go through your website, your Google profile and what people search for in your area. We fix what stops Google from reading your pages.
What you may see
A list of what we found and the plan for the next months. The phone will most likely sound the same as before.
Months 2 and 3
What we do
A page for each service and area, a complete Google profile, labels on your pages so Google and the assistants don’t have to guess, and a simple way to ask customers for reviews.
What you may see
Your pages start to appear in more searches, usually still far down the page.
Months 4 to 6
What we do
We look at which searches are bringing people, improve the pages that are close to the top, and keep adding content and local mentions.
What you may see
This is when the change usually starts to show: more visits and calls from Google and from the map. How much depends on your city and your competitors.
Months 7 to 12
What we do
New pages for what people keep asking, more reviews, more sites that mention you. We tell you what ChatGPT and Gemini answer when people ask for what you do.
What you may see
Places go up and down, because other businesses are working too. The work is what keeps you from sliding back.
SEO usually takes months. This is the usual pace, not a promise. A new website or a crowded city takes longer.
If you paid for SEO before and never knew what was done, this is the part to look at. Every month you get one page like this.
Get a free consultationThis month’s report
Your business
What we did this month
What moved
Example. Your own numbers go here.
What comes next
Both put you in front of someone who is searching. They work differently and they are not rivals.
| Google Ads | SEO | |
|---|---|---|
| Where you appear | Google AdsAt the top, marked “Sponsored” | SEOIn the normal results, on the map and in AI answers |
| When it starts | Google AdsThe day Google approves your ads | SEOIt takes months |
| What you pay | Google AdsEvery click, paid to Google, plus $300 a month to manage it | SEO$300 a month for the work. Clicks cost nothing |
| If you stop paying | Google AdsThe ads turn off that same day | SEOWhat you earned stays for a while, then slips if nobody looks after it |
| It suits you if | Google AdsYou need calls this month | SEOYou want to depend less on paying for every click |
Many businesses run ads while their SEO matures, and lower the ad budget later.
See how we manage Google AdsOne amount, and all of it pays for work.
What you pay us
$300a month$300 a month covers the SEO work described on this page. This service has no free month. It needs a website to work on.
For the work on your website, your Google Business Profile and how AI assistants read your business.
Get a free consultationWhat we do
What you pay Google
$0
Showing up in the normal results, on the map or in an AI answer has no cost per click and no fee.
No website yet? We build it as a separate plan, or you pay for it monthly with Zeruz Club.
Maria Eugenia D.Eugenia Hair Studio, Virginia Beach, VA
We are super happy with the work he has done for us at Eugenia Hair Studio… Thank you Alexis, what you did for my business I will always appreciate it.
Endrina A.Softplay Kingdom, Orlando, FL
He did my incredible website and great price. He likes to ask you every details in how would you like your page to be. I recommended 100%
Web development
Not a single trick or trendy font. It is a disciplined blend of clarity, performance, trust and intent, because visitors decide whether to stay in seconds.
Marketing
Stop treating two channels as competitors and use them as one search system.
Business
Lower-cost clicks come from a more relevant account, not from slashing bids.
If yours is not here, ask it on the call.
SEO with Zeruz costs $300 a month. That covers the work on your website, your Google Business Profile and your presence in AI assistants, plus a monthly report. Nothing is paid to Google, and this service has no free month.
SEO takes months. In the first month we review and fix; the change usually starts to show some months later, and how soon depends on your city and your competitors.
No, and nobody honest can. Google decides the order of its results and changes it often. What we guarantee is the work, and a report every month that shows what we did and what moved.
Yes. AI assistants build their answers from the same things Google reads: your website, your Google profile, your reviews and the sites that mention you. Work done well for Google also helps ChatGPT and Gemini understand your business, and we do both in the same service.
Generative engine optimization, or GEO, is the work that helps AI assistants like ChatGPT and Gemini mention your business when someone asks them for a recommendation. In practice it means clear pages that answer real questions, consistent details about your business across the internet and real reviews.
Answer engine optimization, or AEO, is writing your pages so a search engine or an assistant can lift a direct answer from them. A page that answers “how much does it cost?” or “do you come to my area?” in its first sentence is easier to quote than one that buries the answer.
Partly. A Google Business Profile is free to create, and showing up on the map or in the normal results costs nothing per click. What costs is the work: keeping the profile current, writing the pages, getting listed on local sites and answering reviews. You can do it yourself if you have the time, or pay us to do it.
Yes, for most of it. Your Google Business Profile can appear on the map without one, but the normal results and the AI assistants need pages to read. If you don’t have a website, we build it as a separate plan, or you can pay monthly with Zeruz Club.
Ask it here and we reply within 24 hours. If you already know what you want, get your quote and pick a time for your call.
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